Twitter Grader – find local Twitter elite

January 13, 2009 by John Dilbeck · 9 Comments
Filed under: Communities, Social Networking, Twitter, Web Services, Western North Carolina 

This turned out to be an interesting morning. I just spent several hours doing something that wasn’t even close to being on my to-do list, but it worked out well.

It started out innocently enough.

Brian Hawkins left a comment and I went to visit his blog. I was reading his Extreme Ezine Makes The Grade post and it reminded me of Twitter Grader.

After visiting Brian’s profile page on Twitter Grader, I went and had a look at my Twitter Grader profile page.

I had been there sometime in the past, but never really paid a lot of attention to the site. I’m somewhat leery of sites that tell us how much our sites are worth and how we rank for whatever they’re covering.

This morning, however, I stopped and really looked over my profile page.

One thing I noticed is that the link next to the “Full Name” label is a link to my Twitter profile. That certainly makes it easy to follow someone.

I also noticed that it had a link to the Twitter elite in Murphy, NC. Of course, I had to visit that page.

When I visited the page, it turns out that I am the Twitter elite in Murphy. I’m the only one listed on the page. I guess that’s one of the benefits of living in a small town.

It’s also one of the benefits of listing your town and state in your Twitter profile, if you live in the USA. I’m not sure how it works if you live elsewhere.

It also is a good opportunity for others who live in Murphy to establish their presence by starting to use Twitter regularly.

I wondered who would be listed as the Twitter elite in Asheville, NC.

I found a list of 50 people and visited each of their Twitter profiles. I think I followed about 20 of them.

This is a good way to find other proficient Twitter users in your local area and to meet the ones with similar interests.

But the twisting path I followed this morning continued along to places I’d never seen.

One of the Twitter elite from Asheville had just joined a Twitter Group for Asheville, NC and I went to take a look at the group.

When I noticed the #asheville hashtag code for the group, something clicked.

If you’ve been following my blog for the last few days, you’re already aware that I’ve been looking at ways to use Twitter to promote what’s happening here in Murphy, NC. I’ve been experimenting with the #MurphyNC hashtag.

So, I read the FAQs at TwittGroups and decided to create a group for Murphy.

There was only one thing to do before creating the group.

In December 2007, I created a half-dozen communities on Ning.com, but closed all of them in June 2008 for reasons I won’t go into here. Suffice it to say that it really pays to read the terms and conditions of a site before putting a half-year of effort into it.

When I was fully aware of the terms, I resurrected one of the communities for Squidoo Marketing and have been enjoying sharing with others in the community for the last six months.

One of the other communities I’d started was for Murphy, NC. This morning, I checked to see if the subdomain I’d previously used was available. It was, so I reopened the community.

Then, it was time to create the TwittGroups group for Murphy.

All of this took a few hours and it opens the door to much more work in the near future, but part of this was already in my plans for this year.

I’m not going to do anything with the Murphy community on Ning until I line up one or more businesses to sponsor the site. For the last few years, I’ve been promoting the area and some of the businesses for free, but it’s time to stop doing that.

As soon as I’ve lined up at least one sponsor for the site, I’ll start rebuilding it.

This time, however, there will be more tools thrown into the mix, including Twitter.

If you are in Murphy, NC, and you are a Twitter user, come and join the group for Murphy.

If you’re not in Murphy, you may find that Twitter Grader and TwittGroups may be tools you’ll want to try out, especially if you’re promoting a local area.

As with all experiments, part of this may prove to be worthwhile and part may be a waste of time. I won’t know for sure until I’ve worked on it for a few months.

Thanks, Brian, for linking to your TwitterGrader profile page. It made for an interesting morning!

Act on your dream!

JD

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Is Twitter a microblog or a party line?

January 1, 2009 by John Dilbeck · 28 Comments
Filed under: Business Networking, Communities, Social Networking, Squidoo Lenses, Telephone, Twitter, Western North Carolina 

I have discovered that there are very few people in Murphy, NC who are using Twitter.

As a result, I’ve been doing a lot of thinking about how I can educate my friends and neighbors in this little mountain town to use free Internet services to promote their activities, interests, events, organizations, and businesses.

I’ve experimented with websites, blogs, forums, communities, and more, and none have gained traction, yet. Perhaps I’m just a bit ahead of time on this, but it may also just be a matter of finding an easy-to-understand analogy that will attract people to creating new conversations online.

Part of the problem, I think, is that we’ve been trained for decades that promotion and advertising are mostly one-way announcements and not two-way conversations.

To promote an event, we buy advertising on the radio or newspapers. If our area and event are big enough, we may even promote it on TV.

These are examples of one-way announcements. We tell, and hope someone listens, hears, and does what we want.

With the widespread use of the Internet, however, this is changing.

Now, we can have conversations, inexpensively or free, and these can lead to that most-wanted form of promotion, word-of-mouth recommendations.

Those of us who practically live online don’t really understand that most people don’t spend all their time thinking about websites, blogs, forums, social networking, and all the other things that we devote our time and energy to on a daily basis.

I was reminded of this a few days ago when I asked someone for his email address and he wasn’t really sure. Now, I don’t know about you, but my email address is so important to me that it has been indelibly imprinted onto my brain.

I’ve spent years making it easy for people to email me. In fact, I get hundreds of emails every day and usually send a dozen or two. How could I not know my email address? It seems almost impossible.

Yet, many people don’t depend upon the Internet for carrying on conversations and talking about what is important to them.

I can spend a half-hour or so writing a blog entry or a new web page about something that is important to me, and I can make it available to anyone in the world with an Internet connection. It’s practically free.

Even when I consider how much I pay annually for domain names, webhosting, email autoresponders, page rotators, banner rotators, and other similar services, it all adds up to less than a couple of thousand dollars per year. How much newspaper or radio advertising can I buy for that?

A blog post or web page has an indefinite life-span. I know that I’m making sales from information I put on the web years ago, not just from what I wrote yesterday or today.

Currently, a search on Google for “John Dilbeck” returns over 8,000 results and “johndilbeck” returns over 35,000 results, so there is a lot of information out there created by me or talking about me. This is just a small sample of all that I’ve put online over the last several years.

A radio ad has a life span of seconds. A newspaper ad has a life span of days. Even most promotional products have life spans of weeks or months.

What is the life span of a tweet on Twitter?

That’s hard to say.

If we’re online and watching our Twitter stream, it seems as if most tweets have a life span of seconds, almost like a radio spot.

But, that’s only part of the story.

Think of a major event or thing and search for it on Google. You’ll find hundreds or thousands of links to what you searched for, but you already expect that, don’t you?

Now search for it on Twitter.

Did you know that all those tweets are still available? Did you know that all the hyperlinks are preserved and are still active? Did you know that the search engines follow those links?

Want to know what I’ve been saying on Twitter, or what people have been saying to, or about, me?

Does that give you a different idea about the life span of a tweet?

Now, what happens if we take this knowledge and use it to try to build a conversation.

That’s one of the things I’m going to be doing in 2009.

This year, I’m going to concentrate on two things:

1. affiliate marketing

2. promoting the people, events, and organizations in Murphy, NC.

I am dramatically narrowing my focus and hope I can build higher revenue from affiliate marketing and gain better traction in promoting what’s going on in Murphy.

I’m not going to become a news organization. I’ll leave that to the newspapers and radio stations in town. After all, I’m interested in marketing, not news.

While testing it, I’ve done it for free for several years. This year, I’ll charge reasonable rates for what I will do, and those rates will be much less than what it would cost for using traditional advertising.

Still, I like doing things for free on the Internet and I’ll help people in my community learn how to do that, too.

I think Twitter can play an important part in doing all this.

Earlier, I said that it takes a good analogy or model so that people can easily understand how to join in online conversations. Things that are simple for some of us can be confusing to others.

For example, take the idea of Twitter being a microblog. Those of us who blog every day can understand that, but if you don’t know about blogging, is it a good model to use?

You may not be an old geezer like me, but I remember when several people used the same phone line. This was called a party line. At any given time, someone may have been talking on the phone, but you never knew who was listening.

Later there were private lines and now cell phones, but in the very early days, we had party lines.

Here in Murphy, this is a good analogy to use for Twitter. Why? Because it’s an ingrained part of the local culture. There is a popular program on WKRK radio called PartyLine, and it is hosted by Bill Yonce on weekdays and Tim Radford on Saturdays.

Listeners can join the conversation by calling the program and talking to the hosts. They can chat about what’s happening, offer what they want to sell or ask for what they want to buy, or just pass the time for a few minutes. A few years ago, when Mom was healthier and still able to get around well, she would always have PartyLine playing on the radio as she worked in the kitchen.

So, for the people who are much more comfortable with offline communications, perhaps a party line is a better analogy for Twitter than is a microblog.

You can listen to whomever you chose on Twitter, so it’s not like some giant chat room. You can fine tune the group of people you listen to so that you get specifically what you want. Anyone can choose to listen to you, or not, too.

Substitute the word “follow” for “listen” and you have a good understanding of Twitter.

Then, you have to think about how these groups of followers overlap, intersect, and diverge. For example, John may follow George, but not Jane. Perhaps Jane follows John, but not George. If George tweets about something interesting, John would learn about it – potentially – but Jane probably would not. However, if John then tweets about it, he would be extending the reach of the conversation beyond George’s followers/listeners. In traditional marketing, we call this “word of mouth.”

In reality, George may tweet about it, and John may post the information on a blog, lens, forum, website, or some other presence he maintains on the web. All of this can be done in a remarkably short time, with little effort, and negligible expense.

Who knows how far the information will spread?

So, while Twitter may be thought of as a party line, it potentially has a much wider reach. It brings another meaning to the old saying, “a little birdie told me.”

Unlike a party line, however, you can’t just talk as long as you want. You are limited to short tweets of 140 characters or less. You can tweet all you want, but each one is short and generally focused.

How much does it cost? Nothing.

So how is that going to help me promote Murphy, NC?

Well, there’s the rub.

There are so many tweets every day on Twitter that a few about Murphy would easily get lost in the crowd.

That’s where the #MurphyNC hashtag comes in.

By tagging all tweets that are specifically about something or someone in Murphy with that code, it is easy to search for them. It is also relatively easy to syndicate those search results.

Currently, there are few tweets with that hashtag, but I’ll be working to change that, over time.

This morning, I am testing syndicating these #MurphyNC tweets on my Squidoo lens for Murphy, NC 28906.

It didn’t go as smoothly as I had hoped.

I could not get the lens to show the feed, so I ran it through Feedburner.com and created a new feed at: http://feeds.feedburner.com/MurphyNC-TwitterSearch

Squidoo can read and show that feed, with no problem. I wonder if it is because the Twitter search feed is in Atom format rather than RSS.

Another problem to consider if you want to syndicate hashtag searches on your lenses is the fact that Twitter uses relative anchor addresses in the content, instead of absolute URLs. This means that the #MurphyNC link in the content will not link directly to the Twitter search page. This will give you unintended results, depending upon where you syndicate it.

To get around this problem, I’m syndicating headlines only on my Squidoo lenses. If someone clicks the headline, it will take him/her to the status address for that particular tweet. Since this is shown on the Twitter domain, the hashtag link in the content will point to the right place.

It will be impossible to syndicate a real-time conversation on Squidoo, because the minimum update time for an RSS feed is 30 minutes for a Squidoo RSS module. At this point, that’s not a problem, because I’m the only person doing it and all my #MurphyNC tweets have been tests up until now. However, if it ever gets popular, this would not be a workable solution for syndicating the feed.

Although doable, this may not be the best way to syndicate a conversation on Squidoo.

I’m open for suggestions, because this is something I want to do on multiple lenses, as well as several blogs and websites.

Why am I talking about this on a blog that is about affiliate marketing?

This question is easier to answer. It’s because readers of this blog are generally more technically sophisticated and are used to online interactions. It’s also because I earn money from affiliate marketing even on my local pages for Murphy, NC.

And, Twitter is already helping me earn from my affiliate marketing efforts on my Squidoo lenses and blog posts.

This has been a long-winded way of asking your opinion of how to describe using Twitter to talk about a town or city. Is it a microblog or a party line, or something else entirely?

What model or analogy would you suggest to make it easier for offline-oriented people to join in online discussions using Twitter? Do you think Twitter is really effective for this?

Act on your dream!

JD

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What do you know about using hashtags in Twitter?

December 30, 2008 by John Dilbeck · 6 Comments
Filed under: Blogging, RSS Syndication, Social Networking, Twitter, Western North Carolina 

As you may, or may not, already know, I’ve decided upon two main areas for my marketing activities for 2009.

1. Affiliate marketing will continue to be the main thing I do and I’ll probably devote about 75% of my time to this.

2. Promoting my adopted hometown of Murphy, NC, and the people, events, and businesses here. This will probably take less than 25% of my time.

For the last several years, I’ve been testing several websites for my local town and county. I wanted to learn how much effort and time it would take to keep them current; how much interest there is from local residents and business owners; and how effective they would be in achieving my marketing goals.

I have answers to some of those questions, but I’m still seeking more answers.

I’ve decided to focus on Murphy, NC in particular and not on the whole county. Since there are only two towns in the county, that means I’m not going to be covering activities in Andrews, NC. I’ll leave that to someone else.

Now that I’ve made that decision, I’m looking for a simple way to tie blog posts on my other blogs to Twitter in a way that it makes it easy to find everything related to Murphy NC without introducing tweets about people named Murphy and other tweets that include NC, but are somewhere else in the state.

I thought this would be relatively easy, but I’m learning that it isn’t.

I’ve tested using the hashtag #MurphyNC when tweeting, and I can reliably pull out just the tweets that use it. While I should be able to consistently use it, I’m wondering how much effort it will take to get others to use it, too.

By adopting a local hashtag, those of us who may be interested can easily search for the tag and Twitter will even generate an RSS feed (in Atom format) that can be syndicated on my Squidoo lenses and blogs.

This will also eliminate the tweets that casually mention the town, but aren’t really related to what’s happening here.

I’ve tried using the advanced search options at Twitter to find only tweets that contain #MurphyNC OR “Murphy, NC” OR “Murphy NC”, but the search still returns tweets that mention Murphy or NC even though I’m looking for exact matches to three terms.

So, I’ve been wondering whether it makes more sense to syndicate just the tweets that contain the hashtag or to use more criteria which would result in tweets that aren’t really related.

So far, I prefer searching for just the hashtag, even though it would mean I’d have to educate others to include it – which shouldn’t be much of a problem since there aren’t many people tweeting in this area.

This concept can be applied to other topics as well, such as when mentioning specific products and services, but that may involve stepping on the toes of others who are using obvious hashtags already for other purposes.

Here’s an example of a search for just #MurphyNC and another for “Murphy, NC” OR “Murphy NC” OR #MurphyNC and you can see the differences in quality of the search results.

Who knows? Perhaps I’m trying to solve something that someone else has already solved.

Do you have any experience with this? Can you offer any advice?

Act on your dream!

JD

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Small towns, social networks, and communicating

December 28, 2008 by John Dilbeck · 14 Comments
Filed under: Blogging, Business Networking, Communities, Social Networking 

During this time between Christmas and the new year, I’m doing a lot of thinking about what I plan to accomplish in 2009.

I am narrowing my focus and will be concentrating on just two areas: 1. affiliate marketing and 2. promoting businesses in Murphy, NC.

That means I will stop doing many of the things I’ve been doing. I’ll stop blogging on a lot of different topics and I’ll close down blogs and websites in January that are not related to my two primary areas of interest.

It also means that I’m going to be much more active in my community than I’ve been able to be for the last several years – both online and offline. Yes, that means that I’m actually going to leave my cave and talk to real people in the real world, again.

I really love living near Murphy, NC. I love the people, the small town atmosphere, the scenery, and being away from the big cities.

I don’t like how hard it can be to meet new people and to earn a living here. Sometimes, I think the two go hand in hand. In order to earn a living, perhaps new people in our area need a way to tap into the changing social networks and to make friends with people who know where the jobs are and can hire them.

Today, I was reading an interesting article at SocialMediaToday.com, How Small Towns are Social Networks, and it sparked some ideas I wanted to share with the author.

I agree with her observation that small towns are social networks and the photo of the bulletin board with all the business cards reminds me of several similar boards in Murphy.

I was wondering how one can best combine the offline networks of bulletin boards and newspapers with the online networks of Twitter, Facebook, and local portals and forums.

If the businesses are mostly promoting offline and the potential customers and employees are increasingly going online, how do we combine these networks so that it is easy to connect and to get to know each other?

Maybe I’m a bit uncommon as compared to most of the people here in western North Carolina. Instead of reaching for the yellow pages to find a phone number, I search on Google. Only if I can’t find what I’m looking for online would I consider going offline.

Yet, I believe most of the people in this area approach this type of information gathering first from the offline world, and many of them never go online for local searching.

I don’t have any data to back this up, it’s just a feeling from having talked to people.

With the price of offline advertising going up and online advertising going down, how long will it be before the businesses bring most of their marketing activities online?

How long will it be before the residents of Cherokee County take their local information gathering activities online, primarily?

How can I position myself and my services to help put these two groups together so we can all benefit?

As I said, I had some ideas I wanted to share with the author of the blog I was reading, so I was ready to comment and saw the following: “To Comment on this post, you must first register. Click here”

Sigh…

I really had something I wanted to say, so I registered, something I am doing much less of now than I used to do.

Over an hour later, I’m still waiting for the authentication email so I can post my comment, and you know what? I’ve lost interest. Even if I get the email now, I won’t bother activating my account just to post a comment.

Yes, I was a hot prospect then, but I’ve gone completely cold, now.

I even clicked on the link to the original post, but it, too, requires registration. That link takes me to Reddit, and that’s not what I’m looking for. I want a way to contact her directly.

Wait a second, that’s not accurate. Over an hour ago, I wanted a way to contact her directly and carry on the conversation. Now, not so much.

No more. I’m no longer interested.

I think back to just a few months ago when I changed my primary blog to this one with the main goal of making it easier for my friends and visitors to join in the conversations by commenting. It is working out very well, and I’m making friends with fellow bloggers around the world.

I would have enjoyed exchanging ideas with the author of the article I mentioned, but I can’t even see her profile without registering.

To top it off, there are links to the Twitter profiles of three people in the article who are referenced only indirectly, but there is no link to her Twitter profile that I can see. I did a search on Google, and I think I found her Twitter profile, but the photo is different and I’m not sure it’s her.

So, while she makes some good points about social networking, the way I found her has been time-consuming and frustrating.

It turns out that I followed the URL on her Twitter profile to her website and confirmed that she was the author of the article. To her credit, her own blog has links to her email address, Twitter profile, and Skype accounts. Not only that, but the article makes it easy to comment and she even uses CommentLuv. See it here: How Small Towns are Social Networks

Had I found the article on her actual blog instead of a syndicated version of it on SocialMediaToday.com, I would have been much more likely to have joined in the conversation and I would not have felt so frustrated trying to find a way to communicate with her.

Now, I’ve opened up at least one door by following her on Twitter.

Perhaps I’ll even find the motivation to share my thoughts with her on her blog – if I can remember what they were.

In the long run, what will I remember about this experience? Will it be her insights on local networking or will it be the frustration of trying to communicate?

So, how does this apply to affiliate marketing?

What are you doing to make it easy to establish conversations with your visitors? How well is it working?

Maybe you are doing a good job of conversing on your blog, but what happens when your content is syndicated elsewhere? Are roadblocks thrown up needlessly? Why? What can you do about them?

If you recommend a product or service as an affiliate, do you make it easy for prospects to contact you to gather further information or to clarify any points you’ve made?

Do you respond to those requests in a timely manner? Do you provide additional information? Do you answer the specific questions that are asked?

In my opinion, the main point of having a blog is to start a conversation.

What are you doing to make it easier for your reader to respond to you?

What are you doing to make it more difficult?

Are you even aware of things that may make it more difficult?

Truly, I don’t want to pick on her, because she’s doing the right things on her own blog. Still, I found her article on another site that is syndicating her content, and finding a way to join in the conversation was difficult and time-consuming.

Is that her fault, or is it the fault of the site that syndicated her article?

I don’t see it as her fault, at all. It seems to me to be the unintended consequences of social networking extending our reach to other sites that may not make it so easy to participate as our own sites do.

In the long run, it will probably be worth an hour of frustration, because I found someone who shares some of the same interests I do. Now that I’ve found her blog, and just now subscribed to it, I’ll look forward to reading what she has to say, and it will be easy, then, to join in the conversation, should I want.

I’m going to take a short break and see if I can work up the enthusiasm I originally had to join her conversation, now that I’ve found it.

Act on your dream!

JD

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Have you seen Twitter Me Fun?

December 16, 2008 by John Dilbeck · 11 Comments
Filed under: Social Networking, Twitter 

A few days ago, Tim Linden, owner of the StartXchange traffic exchange, created a fun script to see if he could help us reach new followers on Twitter.

I had a few spare minutes, so I gave it a try. As a result, I’ve gotten nearly 100 new followers on Twitter and I’m in the process of meeting and getting to know some new people – hopefully, some of them will become friends over time.

As part of the process, I also ran across several people who have been friends for years and now we’re Twitter friends, too.

Late yesterday, I added a couple of items in the right column of this blog. Right below the form for subscribing to new postings, you’ll see an image that shows the number of people following me on Twitter. Right below that is another graphic showing how many fans I have on Squidoo.

Since working through Tim’s script, I’ve picked up nearly 100 new followers, but not all of them came from there.

I make it a point to follow everyone who follows me, and it took maybe an hour or so to follow the folks who followed me the last couple of days. That’s not much of an investment in time, especially if I meet some new friends, reconnect with old friends, and learn something here and there.

Now, that doesn’t necessarily mean I’m going to continue following them. If someone posts too much drivel, does nothing but advertise, or is rude, I’ll stop following them in a heartbeat. However, I don’t mind if someone posts links to their blogs or websites, as long as they also post more general tweets that help me learn something about them.

I’ll also drop someone if they tweet dozens of times every day. I may have time to enjoy Twitter while I’m waiting on other things, but I’m not that interested in anyone.

All in all, it was an easy thing to do and produced excellent results.

Are you looking for more people to follow you on Twitter?

Learn more about it. Go to Tim Linden’s blog and read: Twitter Me Fun

Let me know what you think.

Act on your dream!

JD

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What is your opinion of social networking?

November 15, 2008 by John Dilbeck · 13 Comments
Filed under: Attracting Visitors, Business Networking, Poll, Social Networking, Twitter 

Over the last couple of years, I’ve invested a lot of time and effort into using a variety of social networking sites to enlarge my circle of friends and associates on the web. I believe that it is working out well for me and I’m enjoying keeping in touch with my online friends.

Until today, I was showing a couple of widgets from MyBlogLog.com that showed the social networking sites I’m active on and some of the latest things I’ve written on a variety of the sites I frequent.

It turns out that those widgets were interfering with the appearance of polls I create using PollDaddy.com, so I moved both of the social networking widgets to a new social networking page, here on this blog.

That solved two problems I’ve been having.

One, it speeds up page loads a bit because it reduces calls to MyBlogLog.com from every page.

Two, it makes it possible to add polls to articles I write. I don’t know how many polls I’ll be creating, but I’m going to try a few to see what we can learn.

There is an art to creating polls that get reliable results. I am not a master of that art, yet. Therefore, I’m afraid that some of my polls will be worded incorrectly and may skew the results. Since nothing really important will be affected by these polls, I’m not going to worry much about it and I’ll just add polls when there is something I’d like to learn more about from the readers of this blog and other places I’ll show the polls.

You never have to participate in the polls, but I welcome your voting and your comments.

In the following poll, I’m asking your opinion of social networking. I realize that your opinion may not match my preconceived notions, so you can select multiple choices and add your own if it isn’t already there.

To add your own answer if it doesn’t match one of the choices next to the checkboxes, just enter it in the gray text bar between the last checkbox and the View Results link. (At least, that’s what I hope it will do.)

When you’ve made your selections or added your “other” opinion, don’t forget to click on the Vote button.

I look forward to your opinions and thoughts about social networking.

Act on your dream!

JD

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My tweets on Twitter are no longer posted to this blog

October 16, 2008 by John Dilbeck · 12 Comments
Filed under: Blogging, Social Networking, Twitter 

I have been using Alex King’s Twitter Tools WordPress plug-in to automatically tweet about new posts to this blog to my Twitter account.

When I set it up, I was new to both Twitter Tools and to Twitter. This plug-in offers an option to also post a daily index of Twitter posts to the blog. I chose to implement that option.

A few days ago, while looking critically at this blog, those Twitter posts stood out like a sore thumb. Most of them are entirely unrelated to affiliate marketing and I don’t think they belong here, even though it is now my primary blog.

So, on October 8th, I turned off the option of indexing my daily Twitter posts on this blog. Coincidentally, I got tied up doing some time-intensive things that just didn’t leave me with time to blog, so nothing has been added here since then, about a week ago.

If you subscribe to this blog via email, then you haven’t heard from me for a few days.

Most bloggers think that is a terrible thing to do, but I disagree. If I don’t have anything worthwhile to talk about here, I just don’t say anything. Most bloggers think we should write at least one thing every day to keep the readers in the habit of visiting our blogs. I just don’t accept that.

When I have something to say, or have news related to affiliate marketing that I want to pass along, I’ll write about it. Sometimes, I’ll post several times in one day. Other times, such as last week, I won’t post anything at all.

The daily index of Twitter posts violated that idea.

So, now they’re gone.

(The crowd cheers wildly!)

I’ve been doing some research on several things that I’ll be talking about, soon. I hope you’ll find them of interest for you and your affiliate marketing business.

What do you think? Did I make the correct choice in no longer blogging my Twitter tweets?

Act on your dream!

JD

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Are you getting the most from your Squidoo lensmasters profile page?

September 26, 2008 by John Dilbeck · 2 Comments
Filed under: Promote Yourself, Social Networking, Squidoo Lenses, Squidoo Marketing, Twitter 

Did you know that Squidoo made a big change in August 2008 when they greatly expanded what you can show on your lensmasters profile page?

Have you updated your profile to take advantage of the new features?

As an example, take a look at my lensmasters profile page. Go ahead, I’ll wait.

There is a lot more information there than what you would have seen a couple of months ago and much of it can be customized by you.

Depending upon what you choose to show, your profile may show more or less than mine.

Some of the content is automatically generated by Squidoo, however.

Basic information, such as a list of your lenses and the number of lenses you have created, favorited, and ranked, and the members of your fan club, is shown automatically on your profile.

You can add additional information such as your bio, lenses you want to feature, and links to your blogs, other websites, and social networking sites like Twitter, MySpace, and Facebook. Other links can include your CafePress shop, eBay store, and more.

That’s a lot of information that can be shown on one page, and Squidoo even creates an RSS feed for your lenses, although there seems to be a problem with the correct link right now. When I clicked the RSS icon in my browser’s URL box, it took me to an invalid feed, but there really is an RSS feed of all my lenses that can be read in a newsreader and/or syndicated on other sites.

If you haven’t updated your Squidoo profile, what are you waiting for?

That’s an important page. It is already linked to from each of your lenses and from any lenses you’ve favorited. You should be linking to your Squidoo profile from your other sites and blogs, too.

I didn’t really like it the first time I saw it, but after reading Megan Casey’s SquidBlog post, New lensmaster bio page, live now!, I realized there was much more than what I was seeing initially.

Somewhat later, I found her lens, How to rock your lensmaster bio page, and learned how to make my profile page even better.

More sites, including Squidoo, are helping you link to your Twitter profile so you can grow your list of followers and also notify them when you’ve updated a lens or are reading one you want to recommend.

With some extra work on your part, you can include these updates using tools provided by sites such as FriendFeed.com or MyBlogLog.com.

With the use of RSS feeds and tools like Twitter, it is becoming easier to write once and publish (or promote) your content on multiple sites.

Even if you don’t add all the bells and whistles to your profile page, you should be promoting it wherever you can to get more exposure to your lenses.

But, why stop there? It will only take a few minutes to customize your profile and bio and get much more use from the page that Squidoo has provided us.

Act on your dream!

JD

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Wrong and right ways to participate in social networking

September 8, 2008 by John Dilbeck · Leave a Comment
Filed under: Business Networking, Social Networking 

I enjoy reading Lynn Terry’s blog, because I almost always learn something new or find something that makes me think a bit deeper about affiliate marketing, social networking, blogging, running a home business, and other topics she writes about.

I’m thinking about her right now because she just wrote a couple of excellent posts on her blog about the wrong and right ways to engage in social networking.

Social Media Marketing (A Warning)

How to Use Social Media… Successfully

I cringe a bit every time I see someone suggesting creating multiple profiles on social networking sites and using software to automate friend requests and posting links. Please don’t do this.

Lynn addresses these types of issues in her warnings about the wrong way to use social media.

She offers ten tips on the right way to participate in her second article about how to use social media successfully.

If you are interested in business networking, social networking, and using social media correctly, you should take the time to read both of her articles.

She promises that a case study on using social media is forthcoming and I’m looking forward to it.

Thanks, Lynn.

Act on your dream!

JD

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Chris Brogan has just released a free ebook on personal branding

September 8, 2008 by John Dilbeck · Leave a Comment
Filed under: Blogging, Books, Business Networking, Promote Yourself, Social Networking 

I like to read what Chris Brogan has to say about lots of topics including personal branding and social networking. I’ve learned a lot from him and he’s reminded me of things I already know, but haven’t been thinking about lately.

Today, he released a free ebook on personal branding called Personal Branding for the Business Professional and it is available as a free download. You don’t even have to give your email address to get a copy.

I just finished reading the book – it’s only 15 pages – and it has some good tips about building your personal brand and expressing it on your blog, website, and the social networking sites you prefer.

This book is definitely worth your time to download and read, if you are interested in building your reputation and promoting your personal brand.

Act on your dream!

JD

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